Reporting Boundary: Head Office (1 Hardman St, Manchester, M3 3HF)
Emission sources: Electricity, T&D Losses, Water, Waste, Business Travel, Paper, Homeworking (excluded from footprint)
Reporting Period: 01 Jan 2021 – 31 Dec 2021
We engage our employees and wider stakeholders to unlock their talent and knowledge to drive year on year progress in sustainability.
We recognise that transparent communication is essential for transformational change and we quantifiably contribute to 8 SDG’s.
MediaCom North, part of Mediacom, one of the world’s largest media agency networks, has achieved Planet Mark certification. Achieving Planet Mark is based on the commitment to continuous improvement in sustainability in its business operations by measuring and reducing its carbon footprint and engaging its stakeholders.
impact on the environment.
This is MediaCom North’s fifth year of business carbon footprint reporting. It first calculated the carbon footprint of its Manchester Headquarters operations for the year ending December 2017 and set a target to reduce emissions by 5% annually.
Since certifying to Planet Mark, Mediacom North has set a target to reduce emissions by 5% annually. Over the next year, the company will be working towards reducing its carbon emissions and sharing its journey with its community to inspire others. By being more strategic about its environmental responsibility, it will be able to significantly increase its positive impact and hope to encourage continual improvements within its community.
“Through their power to influence the creative industries have a large role to play in the fight against climate change, and MediaCom are leading the charge. Their award-winning sustainability achievements of the agency evidence the thirst for change I can see in all of them. The carbon reductions achieved this year have been truly impressive and I am keen to see their continued efforts to reduce the impact the agency has on the planet.”
MediaCom North is the largest billing media agency outside London and consists of four offices across Leeds, Birmingham and Manchester. The agency recognises the need for radical change in the way the industry does business and demonstrates this by winning twice at the Planet Mark Awards – for the biggest overall carbon reduction and for the best internal sustainability campaign.
Agencies have a crucial role in helping bring about a reduction in carbon emissions. By assisting brands in transferring their ideas to people, they are able to bring meaning and emotion to their work to tap into their audience. As both the brands they help and the audience they wish to attract long for more sustainable products, creative agencies must ensure they are at the forefront of sustainability. This means having access to knowledge of environmental trends and being able to demonstrate sustainable credentials themselves.
As part of the Planet Mark certification, Mediacom has committed to reducing year-on-year.